May 2003                             return to the newsletter contents page

SEDA Sponsors Top Gun Seminars for Distribution Salespeople

Can you afford to let your competition out-gun you?

This is the training opportunity that could make the difference. A full-day, SEDA-sponsored seminar that is rich in practical solutions for today's challenges. Conducted by international distribution guru and master sales trainer Dave Kahle, participants will learn how to survive the struggle and succeed in a changing marketplace.

Here is a partial list of what participants learn during this fact-filled, action-packed day.

Find out how to....

• handle economic turbulence

• deal with the rise of E-Commerce

• overcome the pressure from suppliers

• deal with customers that have less time.

Learn how to gain the advantage over your competition....

• The two most powerful weapons for time management.

• Identifying the best business practices, and building them into you your daily routines.

• Knowing the six competencies that a top gun organization needs to succeed.

• Understanding and applying time management that really works.

Learn the secrets of survival during turbulent times.

• You'll learn how to master the art of relationship building, including how to accurately evaluate an account relationship, and nine strategies for deepening a relationship and improving it to your advantage.

• Plus, two of Dave's most valuable secrets...

• One surefire tactic for multiplying your effectiveness.

• The two top gun rules for closing a sale.

How to get the firepower you need to succeed under pressure.

• The weapons revealed in this section include: sure fire closing techniques, procedures for penetrating difficult accounts and strategies for protecting accounts that may be vulnerable to competition.

• Top gun sales mastery includes the ability to ask the right questions at the right time. This key weapon will be explained and demonstrated in depth as part of Dave's practical approach to the survival of your business.

Learning the tactics that will put you on top.

• The five strategies for getting business from difficult accounts.

• The four ways to protect your good accounts from the competition.

• Dave will reveal the ten afterburner power tactics you can use to get on top and stay there for the rest of your career.

These and many more strategies will be explained in detail at this once-in-a-lifetime session designed to benefit both management and salespeople.

"Dave's message was right on target in terms of the new role of the industry sales force and the need to focus on making the customer more productive while reducing his cost," says Gary L. Buffington, executive vice president of the Industrial Distribution Associaiton. "Our industry's sales force has never faced a time of so much change in its 100 + year history, and your insights better equipped those in attendance to cope with and profit from this new environment." 

Cost... Only $169 per person for members of SEDA, a savings of $60 off the non-association member price. Registration fee includes seminar and complete set of participant materials, plus a 70-page reference manual.

Dates and Locations

• Atlanta, GA - October 8

• Chicago, IL - October 15

• Sturbridge, MA - October 27

• Los Angeles, CA - November 1

• Dallas, TX - November 19

One-Day Only... Limited Enrollment! Seats are filling up fast so register now - don't delay! Learn more online at www.safetycentral.org.